WordPress vs Wix

wordpress vs wix

WordPress is all the rage in the location independent, digital nomad community. Take a look around the next time you’re at a coworking space – odds are more than half the people in there have at least one WordPress website.

But what about Wix? Is it worth it?

I’ve heard from multiple seasoned developers that Wix is crap. I agree – from an SEO standpoint, Google has a much tougher time reading the content on a Wix website that it does WordPress website. Wix is all templates and no customization – so your site reads just like every other Wix site using that template.

This article breaks down the differences between the two. In short, it largely boils down to customization. WordPress allows users to craft (or hire someone to craft) a unique, personalized site that boasts as much personality as it does functionality. Their sites are also much more SEO-optimized (I encourage you to install the Yoast SEO plugin!).

WordPress vs Wix: templates and plugins

One thing to be aware of if you go the WordPress route is that may plugins are made by amateurs. Because WordPress is open source, anyone with basic coding and development knowledge can easily figure out how to put together a quick plugin. There are going to be bad apples that either have malicious intent themselves or don’t take the time to build a wall against hacking into their plugin.

I don’t want this to scare you off. Teacher Indie is built on WordPress and I couldn’t be happier with it so far – but it is important to read about plugins before installing them. Don’t go overboard and install something just because it sounds or looks cool.

WordPress vs Wix: Customer Support

Anyone familiar with open source web platforms knows how much of a headache customer service can be (cough, Linux, cough). When everything is community driven, that means everyone involved in the community has an opinion. Web designers and developers are certainly not known for being passive in their opinions.

There is an answer for everything with WordPress – you just have to be willing to dig around until you find it. Fortunately, the templates make it easy and minimize customer service on that side of things. Most issues you encounter can likely be answered by your hosting company if you can’t dig up the answer yourself.

Customer support is the one category I’m going to chalk up to Wix. Their team is in-house and has the answer to anything that comes up. Often, you won’t even have to ask. The Q+A section on the backend is incredibly thorough.

If you do have to submit a query, they are quick to respond and in my experience, typically provide screenshots and step-by-step walk-thru of the steps that need to happen.

WordPress vs Wix: which is easier to use?

Wix doesn’t require any real skill in terms of web design and development. Even with a template, a basic knowledge of design is necessary for WordPress. This knowledge is not hard to come by. Watch a few YouTube videos and spend time digging around in the backend of your template and you’ll pick it up.

I always compare the two to an analogy of skiing and snowboarding I heard years ago. The theory, whether true or not, claimed that skiing is easier to learn but harder to get good at. Snowboarding, on the other hand, is tougher to learn but easier to get good at.

In this case, Wix would be skiing while WordPress is snowboarding. If you put in the time to learn WordPress, your site will look much better and be far more useful than anything done on Wix. If you learn how to do quick modifications on the backend, your site can be personally customized and built to suit your specific needs. Wix has nothing on that.

WordPress vs Wix: Limitations

Wix is limited in what you can do. But it takes no training. Wix can be ideal for portfolios, galleries, and simple two-or-three page websites that don’t need to be flashy.

Text boxes, photos, headers – everything is drag-and-drop on Wix. You can literally build a website in a couple hours and have it ready to be forward facing. Because of this, previewing the site before publishing doesn’t take anything extra. You are building the site on its’ user interface. You see exactly what the visitor will see while building the site.

It’s tough to do anything fancy on Wix, though. What you see is what you get, and there’s a strong chance that no matter which template you choose, there will be hundreds or thousands of other websites that look exactly like yours. A seasoned eye can spot a Wix website from a mile away.

WordPress requires you to publish or preview the site before seeing it exactly as the visitor will see. It takes much more time to set up a WordPress site, but their templates actually make it quite easy once you get the hang of how it works.

Also, WordPress is always updating their platform. I’d say on average I get an email once per month from them about my site being automatically updated to the latest version. This is super convenient for those of us that travel a lot and don’t have a lot of time to spend fixing our website.

The gist here is that Wix is definitely easier to use. It’s drag and drop, after all, with no coding required. But it’s also far more limited than WordPress. If you take the time to build a basic knowledge of WordPress and coding, the possibilities are endless.

Getting Started

We talked in-depth about building a website in this article. When it comes to WordPress vs Wix, WordPress is by far the better option. I encourage you to register your domain on one of these platforms, as they are dependable with service and competitive on pricing:

After registering, check out the above article for how to get started with your new WordPress website!

Ray is the founder and creator of Teacher Indie. He is an award-winning entrepreneur who has created online education businesses that have appeared in publications such as Entrepreneur Magazine, Inc Magazine, Buzzfeed, The Boston Globe and many others. His goal is to help teachers from around the world get online and gain the financial independence they deserve.

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